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exhibition stand design

Three seconds . . . That is the time that your exhibition stand design has to grab a viewer’s attention. At FCDM UK, our talented graphic design team understand that your exhibition stand must be designed exceptionally well to ensure that it communicates the right message quickly. Additionally, it is vital that visitors to the stand … Continue reading FCDM – Delivering Elevated Exhibition Brand Experiences

Google Analytics

While total traffic to your site is an important metric to monitor, it almost never tells the whole story. At FCDM, we delve deeper into Google Analytics on behalf of our clients in order to improve the overall website performance. Our experienced team have put together there three #TopTips on some of the most important … Continue reading Important Metrics to Track in Google Analytics

Diversifying Your Website Traffic Sources

With over 500 million users and a more business-cantered approach than other social media platforms, LinkedIn can be a great tool to generate sales. LinkedIn has been developing its marketing solutions for businesses for a number of years and now offers many lead generating tools and is a viable option when considering diversifying your website … Continue reading Diversifying Your Website Traffic Sources: LinkedIn

Your brand is important, and your domain name is the foundation upon which your online brand will be built. Your domain name is how users will find, remember, share and identify your company online. Your domain name domain is often the first thing that your customers will see, so it is important to find a … Continue reading Choosing the Perfect Domain Name: Top Tips

Generating High Quality Leads with Paid Search

Google Ads are now the king of paid search and has been for quite some time and remains one of the best ways to drive new business and generate high quality leads. B2B paid search is a bit more challenging than when you are advertising direct to the consumer. At FCDM, we test various ad … Continue reading Generating High Quality Leads with Paid Search

Content Marketing Tool

Pinterest can be powerful marketing tool and helps to build brand awareness, improve engagement, drive conversions and generate increased website traffic. According to Pinterest, in 2017 there were 175 million active Pinterest users around the world and 75 billion ideas “pinned.” Ninety-three percent of Pinterest users, use Pinterest to decide what to buy online, and … Continue reading Pinterest as a Content Marketing Tool

Optimising Your Product Landing Pages

At FCDM UK, we understand the importance of optimising your product landing pages, so that potential customers are arriving onto product pages that meet their needs. There is a big difference between filling up your product pages with content and optimising them for purchases. Being very specific with what you want your visitors to see, … Continue reading Optimising Your Product Landing Pages

Twitter Ads

Twitter has recently announced another significant change to the way its conversations will work, evaluating not just the content of individual tweets but the way users behave more broadly on the platform. Twitter representatives recently published a blog post about the changes, outlining the steps it is taking to address what it defined as “troll” … Continue reading Twitter is Changing – Here is What You need To Know

Goal Optimized Campaigns

The release of Google’s Goal Optimised Campaigns marks another step towards Google’s focus on automation and machine-learning. Google have recently announced a new Shopping campaign type called Goal Optimised Campaigns. The campaigns will use machine learning to aim to automatically optimise ad delivery to achieve the defined conversion goal value, such as revenue or return … Continue reading Google launches New Goal Optimised Shopping Campaigns

chamber awards

FCDM is delighted to announce that we are finalists in the ‘Exporter of the Year’ category at the upcoming prestigious Irish Awards, the Athlone Business Awards. The Athlone Business Awards is an annual event hosted by the Athlone Chamber of Commerce that recognises local businesses that excel in their area of expertise. At FCDM, we … Continue reading FCDM is nominated for Prestigious Award

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